CHRISTMAS EXPRESS

Christmas Express is an immersive experience designed by Punto Singular to turn the mall into a magical Christmas scene. On board a themed train, children embark on a surprise trip to Lapland, accompanied by an engine driver and an elf who bring the experience to life through a carefully designed setting and the performance of specially trained actors.

Immersive setting: detailed sets that recreate the atmosphere of Lapland with visual and theatrical magic.

Real characters: a machinist and an elf that accompany the journey, interacting with the children.

Selected actors: trained professionals to guarantee an authentic and surprising experience.

Outstanding location: ideal for installation in shopping malls such as Barcelona or Madrid, generating high impact.

🎯 Objective: To transport children to the magical world of Christmas through a theatrical and sensory experience, generating a strong emotional bond and high levels of engagement with the environment and the brand.